10 Must-Read Picks And Shocking Sales Influence: Inside Jenna Bush Hager's 'Read With Jenna' Book Club 2025
Jenna Bush Hager’s “Read With Jenna” Book Club continues its reign as a premier tastemaker in the literary world, setting the agenda for what millions of Americans are reading in late 2025 and beyond. As of this current date, December 19, 2025, the club has already unveiled a diverse and compelling list of selections for the year, ranging from classic literature to powerful contemporary voices, cementing its status as a true publishing phenomenon and a valuable platform for new literary talent.
The book club, which launched in March 2019 on the TODAY Show, has evolved past a simple recommendation segment; it is now a major force whose influence on book sales is often compared to that of literary giants like Oprah Winfrey and Reese Witherspoon.
Jenna Bush Hager: Biography, Profile, and Literary Roots
Jenna Welch Bush Hager is an American news personality, author, and journalist, widely recognized as the co-host of Today with Hoda & Jenna.
- Full Name: Jenna Welch Bush Hager (née Bush)
- Born: November 25, 1981 (Age 44 as of late 2025)
- Place of Birth: Dallas, Texas, U.S.
- Parents: George W. Bush (43rd U.S. President) and Laura Bush (Former First Lady)
- Fraternal Twin: Barbara Pierce Bush
- Education: University of Texas at Austin (B.A. in English)
- Career Highlights: Teacher, UNICEF intern in Latin America, Contributing Correspondent for NBC News' Today, and Co-host of Today with Hoda & Jenna.
- Author: Co-authored several books with her mother, Laura Bush, and her sister, Barbara Pierce Bush, including the children's book Our Great Big Backyard.
- Family Legacy: Both her mother and grandmother, Barbara Bush, made literacy their top philanthropic focus, establishing a deep family connection to books and reading.
The 2025 'Read With Jenna' Book Club Selections: A Deep Dive
The "Read With Jenna" Book Club, often shortened to RWJ, is known for its focus on well-written contemporary novels with propulsive plots, though it occasionally selects a classic or a memoir. The 2025 list demonstrates this diverse approach, offering a mix of new voices and timeless literature.
Here are some of the most notable and recent selections announced for the 2025 calendar year, providing a roadmap for what readers should be picking up now:
- December 2025 Pick: Pride and Prejudice by Jane Austen. In a delightful and surprising move, Jenna chose this classic novel, emphasizing its timeless themes and making it a perfect holiday gift recommendation.
- November 2025 Pick: Cursed Daughters by Oyinkan Braithwaite. This book continues the club's tradition of highlighting international and unique literary voices.
- August 2025 Pick: My Other Heart by Emma Nanami Strenner. Announced on the TODAY Show plaza, this pick generated significant buzz, following the club's trend of spotlighting compelling new fiction.
- April 2025 Pick: Heartwood by Amity Gaige. A selection that resonated with readers for its emotional depth and strong character development.
- March 2025 Pick: The Dream Hotel by Laila Lalami. This choice highlights the club’s commitment to diverse authors and thought-provoking narratives.
- Other Highly-Rated 2025 Picks: Happy Wife by Meredith Lavender and Kendall Shores, and The Irish Goodbye by Heather Aimee O'Neill were among other selections that received positive reviews and strong reader engagement.
The intentional variety in the 2025 list—from a Jane Austen classic to fresh contemporary novels like My Other Heart—ensures the club appeals to a broad audience, further expanding its influence.
The 'Read With Jenna' Effect: A Publishing Phenomenon
Since its inception in 2019, the "Read With Jenna" Book Club has become one of the most powerful marketing platforms in the publishing industry. This influence is often referred to as the "Read With Jenna Effect."
The Sales Influence and Bestseller Status
Jenna Bush Hager’s selections routinely top bestseller lists, often providing a life-changing opportunity for the selected authors. Unlike other celebrity book clubs, RWJ has demonstrated a unique ability to catapult lesser-known literary voices into stardom. The sheer volume of sales generated by a single mention on the TODAY Show is a testament to Hager's credibility and the loyalty of her reading community, which has grown to include over 86,000 active members.
Focus on Contemporary and Diverse Voices
A core element of the club’s topical authority is its consistent focus on contemporary novels, particularly those written by women and diverse authors. This commitment has made the club a champion for new and emerging literary voices, providing them with a massive, mainstream platform. The selections are often characterized by themes of family, resilience, and complex human relationships.
The Community and Discussion
The "Read With Jenna" brand extends beyond the television segment. It fosters a vibrant online community that encourages deep, meaningful discussion about the books. This community engagement is key to the club's success, transforming a passive recommendation into an active, shared reading experience. The selection of a classic like Pride and Prejudice in late 2025 also serves to bridge generations of readers, inviting new discussions on enduring literary themes.
How to Join and Keep Up with Jenna’s Book Recommendations
Keeping track of Jenna Bush Hager’s book recommendations is straightforward, allowing readers to stay ahead of the next big literary trend. The club's picks are typically announced on the first Tuesday of every month on the TODAY Show.
To fully participate in the "Read With Jenna" experience, readers can:
- Watch the TODAY Show: The announcement and subsequent author interviews are broadcast on the show, providing direct insight from Jenna and the writer.
- Follow Online Channels: The official "Read With Jenna" social media accounts and the TODAY Show website provide immediate updates, discussion guides, and exclusive content.
- Join the Community: Engaging with the online reading community allows for deeper discussion and shared enthusiasm for the monthly selection.
The "Read With Jenna" Book Club has proven that its influence is far from a fleeting trend. By consistently selecting high-quality, engaging, and diverse titles, Jenna Bush Hager has solidified her position as a modern-day literary queen, shaping the reading habits of millions and ensuring a bright future for contemporary authors.
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